Westchester Community College, State University of New York

Gain ideas on how to think creatively about marketing your product or service. Learn about new creative marketing techniques to help increase business and build a niche in the marketplace. Make your pitch and marketing campaign differentiating your product form others. Think through an idea touching the emotions and needs of your customers. Think ahead of time about who is your customer and what they want from your product. Bring examples of campaigns you admire. CE-BUS 2119, 3 Tues., Mar. 17-31, 6:30-8:30 pm, KNC-3, $75. M Price. #15513

Did you ever wonder why you have a hard time speaking to your employer or colleagues? Do you ask yourself, is it me or is it them? A key to being successful is understanding those differences and learn how to assess your own personality type. Gain a better understanding of yourself and what communication styles are most effective for you. Discover how to recognize the personality type of others. CE-COMM 2026, M/T/W, Apr. 6-8, 6:30-9:30 pm, KNC-5, $115. A Bassi. #15198

Did you ever find yourself in a situation where your employer, supervisor, client, or colleague said one thing to you but then did something completely different? One of the keys to success in both personal and professional relationships lies in your ability to communicate well. An important component toward achieving this goal is learning to understand and decode body language. This workshop will enable you to learn to read body language. CE-COMM 2025, 1 Tues., Apr. 14, 6:30-9:30 pm, KNC-2, $40. A Bassi. #15199

Clothing serves more than just a practical purpose; it is a form of self-expression. People will quickly make assumptions about you based on the clothes you wear. Let your clothing help, not hinder you in the workplace. Learn to understand and define your personal style of work attire. Discover how to dress for your body type and learn important fashion basics, as well as how to make your clothes look more stylish and professional. CE-PRSDV 2170, 1 Tues., Apr. 21, 6:30-9:30 pm, KNC-2, $40. A Bassi. #15200

Have you ever felt uncomfortable at a business luncheon or dinner because you did not know what to order, which utensils to use and when, or how to comport yourself? Do you find it difficult to start conversations and mingle at company functions, over business cocktails, and at networking events? Good business etiquette is a key component to advancing your career. CE-BUS 2100, 1 Tues., Apr. 28, 6:30-9:30 pm, KNC-2, $40. A Bassi. #15201

Are you feeling overwhelmed with your daily routine or planning a special upcoming event? There are proven and practical time management techniques to alleviate the stress and become more efficient in your daily life. Through simple exercises, learn to establish priorities, identify “time robbers”, and develop an action plan. CE-PRSDV 2150, 1 Sat., Feb. 22, 12:30-3:30 pm, KNC-2, $40. H Cuevas. #15181

Are you shy about speaking up? Learn how to successfully communicate by developing winning speech patterns, focusing on the audience, and rehearsing! Discover techniques to get your point across in a credible and self-assured manner. Through simple exercises, learn to voice your opinions, avoid interruptions, and make valuable contributions. CE-PRSDV 2065, 2 Sat., May 2 & 9, 8:00 am-12:30 pm, KNC-2, $95. H Cuevas. #15183

Develop proficiency in public speaking through techniques, practice, and feedback. Each participant will deliver five speeches, each falling into a traditionally recognized category: anecdote, informative, persuasive, virtue, and tribute. You will also learn the dramatic art of oral interpretation by reading from prepared texts. CE-COMM 2004, 6 Wed., Jan. 22-Feb. 26, 7:00-9:00 pm, KNC-3, $125. S Horowitz. #15164

This course focuses on learning the communication skills necessary to create and maintain a positive image for a company or individual. Tools such as press releases, newsletters, public appearances, and the internet will be discussed. Develop skills for working under pressure and answering difficult questions. CE-BUS 2081, 3 Tues., Apr. 7-21, 6:00-8:00 pm, Room TBD, $60. S Slosberg. #15219

Make every word count and get the business results you seek! Develop your writing skills for the business world and learn to create documents (proposals, reports, letters, emails, and agendas) that will give you that extra edge in the workplace. Review basic writing concepts (spelling, grammar, and punctuation), and get an overview of the most common business documents. CE-WRITG 2054, 2 Sat., May 2 & 9, 1:00-5:30 pm, KNC-3, $95. H Cuevas. #15184