Resume Guide

SUNY Westchester Community College • Career Services Resume/Cover Letter Guidelines 2022-2024 22 Margaret James page 2 SENIOR SALES MANAGER , Collegiate Automotive, White Plains, NY November 1999 to January 2004 Oversaw sales, cost control, schedule compliance, and proposals for $13M/year account  Managed staff of 12 people, including engineers, drafters, and administrative support personnel  Established project-management discipline within unit, eventually expanding to entire division at request of Division Vice President  Increased department gross margin from 8 to 28 percent in three years  Increased on-time delivery performance from 43 to 82 percent in 3 years via better project management; led successful implementation of ISO 9000 for unit JAPANMARKETINGMANAGER , BMWHoldings, Tokyo, Japan February 1997 to November 1999 Directed all aspects of BMW national integrated marketing campaign with annual budget of $400M  Managed outside ad and consulting agencies; produced award-winning advertising and product launch events that contributed significantly to success of new product sales, making BMW one of Japan's most famous brands  Successfully penetrated new customer segment by cultivating relationships with Japanese entrepreneur community and senior government officials  Achieved efficiencies in marketing budget by analyzing advertising and promotional spending to identify vehicle channels and messages that generated target ROI; coordinated and managed cross functional international team and effectively blended requirements of diverse marketing teams  Edited BMW's first customer magazine featuring products, services and BMW lifestyle, a concept that was soon imitated by key competitors SALES MANAGER , Ace Communications, Tokyo, Japan June 1996 to February 1997  Initiated first international fashion show "Summer Passion at the Palace," an innovative approach that resulted in attracting prestige designers, such as Versace, Hugo Boss, and Givenchy, to participate for the first time in Japan; generated additional $200K in revenue without investing extra resources  Succeeded in meeting annual advertising and sponsorship sales goal four months ahead of schedule  Developed marketing programs to meet client needs; delivered creative business presentations to stimulate sales SALES MANAGER , JapanMedia Consulting, Tokyo, Japan July 1994 to June 1996  Utilized various prospecting techniques such as cold-calling and presentations to establish rapport and maintain strong supportive relationships with local vendors and corporate clients GLOBALPROGRAMCOORDINATOR ,Brightronix,Mahwah,NJ July1990 to July1994  Coordinated new product development of integrated systems for eight factories in five countries  Prepared and presented proposal for largest single program in Brightronix history, resulting in annualized sales forecast of $100M  Successfully implemented new program start-ups in Ireland, Japan, Brazil, and US EDUCATION Master of Business Administration in International Business Wharton Business School University of Pennsylvania, Philadelphia, PA 2008 EarnedMaster Consultant Award and Outstanding Award for Global TeamPerformance Bachelor of Science in Economics Villanova University, Villanova, PA 1990 Sample resume format, Reverse Chronological Style, footlight MT Light, 11pt